Jefferies is a grocery store that has been around for over 20 years, supplying the best locally produced goods from the Yarra Valley region along with an in-house range of baked and ready-to-go meals. But they found that the quality of their offer was not reflected in their dated branding.
So we gave them a totally new branding direction for the future. And we also defined who they really are –‘your local provedore’.
What we did
Interior and store environment communication