

Joli
How do you market a coconut jelly dessert? By creating a brand that transports you to a tropical paradise.
What we did
- Brand Strapline & Story
- Packaging
- Branding Identity
- Campaign Language
- Photography
- Art Direction





Whether enjoyed alone as a moment of indulgence or shared among friends, JOLI takes you on an adventure that evokes images of pristine sandy beaches, swaying palm trees and deep blue waters. It’s a dessert that captures the essence of the tropics, with each delicious spoonful offering you a sweet escape to a world of pure bliss.
Sweet escape




