Marathon Foods

How do you evolve a classic brand for new markets?
By creating a refreshed packaging system that showcases the tastes families know and love.

For over 50 years, Australian made and owned Marathon Foods have been producing a delicious range of quality products made from locally sourced fresh ingredients. Watts were tasked with evolving this classic brand for a contemporary market. The use of minimal, clean design elements and tasty photography that showcases these family favourites means Marathon products really make an impact on shelf.

What We Did

Print Design
Web Design
Web Construction
Social Media
Art Direction