Vitapaw is more than a superfood powder; 
it’s a vibrant promise of endless adventures. Packed with essential nutrients, each scoop fuels boundless energy and joyful days for 
your beloved companion. Inspired by her own canine family, Hunter and Byron, founder Nadine created Vitapaw to enhance the vitality and well-being of every dog.

We were tasked in crafting and designing the brand and packaging for Vitapaw and bringing Nadine’s passion to life.

We infused Vitapaw’s identity with a contemporary spirit through a fresh logo and tactile, engaging packaging. An earthy green colour became synonymous with the brand, while bold illustrations of Hunter and Byron are a homage to Nadine’s loyal companions.