Wabu Jananyu

How do you craft a brand for an nursery that nurtures indigenous horticulture? By sowing the seeds for a better tomorrow.

What we did

  • Brand Strapline & Story
  • Branding Identity
  • Campaign Language
  • Collateral
  • Digital Marketing
  • Photography
  • Social Media
  • Videography

Far north Queensland is the birthplace of a unique nursery that serves as a bridge between tradition and progress, nature and business. Wabu Jananyu nurtures the dreams of aspiring horticulturalists and the future custodians of our land. We designed a brand identity that respected the texture of the land and the rugged landscapes. In collaboration with Girringun Aboriginal Art Centre, we have intertwined a traditional Bagu artwork from local artist Nephi Denham, a Girramay Traditional Owner of the North Murray Area.