NAMING
Compelling names that drive brand success
OUR APPROACH
Your name is the cornerstone of your business – the first impression, the lasting memory and the foundation of your story. We take naming seriously, whether it’s for a brand, sub-brand or product range. With over 35 years of experience, we know how to craft names that stand out, resonate and inspire. But we don’t stop there.
We consider how your name shapes your brand language, campaigns and visual identity, ensuring it’s more than just a name – it’s a launchpad for growth. Through meticulous brainstorming and creativity, we’ll find the perfect name to propel your business forward with purpose and style.
Capabilities
- brand naming
- product naming
- brand strapline
- copywriting and editing
- brand strategy and positioning
- branding identity
- campaign language
- marketing and campaign strategy
“Watts listened to my personal story and created a name, story and brand that consumers can relate to. I have received immediate positive responses from multiple customers interested in my products. Thank you to the team for your dedication, your guidance, expertise and ongoing commitment to making your clients business’ a huge success.”
AWAKEN ORGANICS
Services
As a full service creative agency, we take a holistic approach to building your brands value. Find out more about our range of expertise:
Some of the
brands we’ve
worked with
Some of the brands we’ve worked with

Awards &
Recognition
Awards & Recognition

Ready for your brand to make an impact?
Watts Design is an award-winning full service creative and branding agency in South Melbourne, Australia with over 35 years of experience in crafting distinctive brands that leave a lasting impression.
We combine strategic thinking with deep market and client understanding to develop impactful narratives. Through our use of data and intuition, we build genuine connections that resonate with audiences, elevate brand awareness and drive business growth for our clients.
(03) 9696 4116
info@wattsdesign.com.au
